I hate how it's just a copy of Tamagotchi IMO. I mean, look at the characters! Rip-offs of Nyatchi, Sebiretchi, Gozarutchi, Mukimukitchi, and a lot of them have "Tamagotchi" style mouths, like Kuchipatchi and stuff. I hope they get into trouble for trying to copy Bandai.
....I honestly wouldn't call them rip offs. Sebiretchi is the most apparent one, and more or less sebiretchi is just a cartoon dinosaur. Also the mouths are a popular style in japanese kawaii things.
The last one looks like Ahirukutchi and the second to last one looks like a dead Tamagotchi XD
Still cute but I can't hide the feeling that the character designer was looking at Tamagotchi characters >w<;
Eternal Mametchi Fan, I'm sure no Tamagotchi fans would see this and not think that some of the character designs look like those of Tamagotchi's. The fact that you can name specifically which shows what a true fan you are~
But looking at it on the positive side, like Jhud said, the mouth styles are common in Japan for kawaii character and I would say the simplistic but retro pixel-art/digital watch game style is also one that's a lot more celebrated and popular in Japan and not quite at the same level in North America. Considering how all my coolest Bandai toys are still imported or bought from Asia and Tamagotchi is still huge in Japan and slowly dying here, I doubt Bandai has much of a focus for the NA market (but I'd love it if they do!!!) With that said, I'd much rather this style get popularized here rather than more FarmVille clones, American social/mobile games are all look-a-like. There's soooo much space for the kawaii Japanese styles in mobile apps, and the styles deserve to get very popular~
I am sure that the artist is either a big-time Tamagotchi fan (probably Animal Crossing, too) or the team just has great faith in this style and sees a glorious spot for it in North America. Consider how two talented professionals striving to be independent developers and have chosen to make a game like this for fans like us in NA who would LOVE to see Bandai do it but hasn't. There're only a hand-full of Tamagotchi inspired games out here on mobile, and they don't look all that good, and some of them are really just plain Rip-offs of the gameplay and nothing more. If this was created by some big corporate then I wouldn't back them.,, but it's just two guys who want to make dreams come true. If say... they get the attention of Bandai and get to partner with them, wouldn't that be awesome? Or imagine if Bandai just acknowledges the competition and potential for Tamagotchi to be hugely successful in NA mobile space, they might step up their game and invest more into our market (Yay!!). And it wouldn't have happened if these guys didn't make Pakka Pets. Just my personal opinions but I am really excited to see more Japanese style games created for the rest of the world by people who have faith in them